by bClear Team | Apr 15, 2026 | Blog
At a festival built on brand visibility, Justin Bieber chose something radically different: restraint. Coachella is where artists debut forgettable theatre, brands go to war for attention, and influencers treat the desert like a runway (often unbearably so). Bigger...
by bClear Team | Mar 26, 2026 | Blog
McDonald’s has been riding high recently. Its Friends inspired adult Happy Meal tapped into its adult audience in a completely new way. Combining nostalgia for the much-loved sitcom with the enduring appeal of a collectable. The big ouch But when McDonald’s CEO Chris...
by bClear Team | Mar 2, 2026 | Blog
A row is brewing over the cost of an advertising campaign supporting Rachel Reeves’ goal of creating a “nation of investors”. The UK Retail Investment Campaign, an industry-funded “hearts and minds” retail investing campaign designed to broaden participation in the...
by bClear Team | Feb 25, 2026 | Blog
The Super Bowl is an advertiser’s dream. A captive audience of nearly 130million consumers tuned in to watch Seattle’s victory over New England and watched Bad Bunny’s halftime show. It’s the most-watched sporting event in the biggest market in the world. It’s why the...
by bClear Team | Feb 10, 2026 | Blog
Two weeks ago (28th January), the nation’s favourite finance guru Martin Lewis broke the fourth wall on BBC Newsnight and issued a stark warning straight to Downing Street. Freezing the student loan repayment threshold was not the “moral thing” to do, he said. Later...
