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IWD 2025: Being your whole, authentic self is so important – Maria Harris OPDA
To celebrate International Women’s Day 2025, we spoke to Maria Harris, Chair of Open Property Data Association. She shares her journey in the finance world and what inspires her. What inspired you to pursue a career in the finance industry? Was it intentional, or did...
Astroturfing, smear campaigns and social media manipulation: Why Blake Lively’s filing against Justin Baldoni is a nightmare for the PR industry
The recent Blake Lively filing against Justin Baldoni has not only highlighted the personal drama of Hollywood but also thrown the PR industry into the limelight – for all the wrong reasons. With accusations involving everything from client-stealing to inappropriate...
If your PR strategy is missing comment opportunities, you’re missing out!
sIn a recent blog, we discussed the difference between press releases and feature articles and why both are so important in your PR strategy. If you haven’t read this blog yet, you can read it here. There is another important piece of written content that needs to be...
Top Finance Podcasts
The basics Understand: The Economy - BBCThis 16-part BBC podcast series goes back to basics to discuss the economy. Each episode breaks down a different topic, covering everything from GDP to pensions and the energy market. Money 101 - BBCThe premise of the BBC...
Three reasons why your press releases aren’t getting picked up
A lot of work goes into lovingly crafting your press release. First there’s the fact-finding, then the drafting and, last but not least, sign-off from all those involved. Once you’ve pressed the ‘send’ button, it’s tempting to heave a sigh of relief, sit back...
How Prosecco’s PR has fizzed the drink to the top – yet Italians are bubbling over
Happy Prosecco Day! Not so long ago, Champagne was the sparkling wine. Everything else was considered cheaper, inferior and not the real McCoy. Yet, some strategic PR and tactful marketing made prosecco the go-to fizzy wine - the Italian winemakers worked hard for it....
How to stand out in an era of growing news avoidance
38% of people avoid the news according to a new report from Reuters Institute. This is up 9% in the last seven years. How we consume news, and what we think about it, is changing. Many actively avoid big news stories like COVID-19, the war in Russia, and the...
Navigating B2B PR challenges in 2025: strategies for success
As we stride confidently into 2025, the landscape of B2B public relations (PR) is evolving at a breakneck pace. For marketing and business leaders, staying ahead of the curve isn't just advantageous - it's essential. Let's delve into the key challenges shaping B2B PR...
Crisis comms at Christmas: Santa’s PR nightmare
Christmas 2024 was supposed to be the merriest yet. But the unthinkable happened: Santa’s naughty-or-nice database was hacked. Worse, it wasn’t a garden-variety cyber breach. The hackers—presumably elves disgruntled over unpaid overtime—released a revised list,...
KISS it: why simple language scoops
“If I had more time, I would have written a shorter letter” said author Mark Twain. The ‘KISS principle’ of keeping communications short and simple has been popular since the 1970s. So how come some 50 years later, we still see printed ramblings of jargon-filled...
Top 5 PR podcasts
PR is ever-changing and evolving. Luckily, there is a host of podcasts that can keep you ahead of the curve on industry trends, topical news and insights. PR podcasts can give us direct access to some of the most influential and experienced people in the industry. But...
Odd collabs and brand partnerships that actually worked
No matter your business, you want to stand out on your own, you want to be the best at what you do in a sea of competition. But sometimes working together, especially cross-industry, creating the most unlikely of partnerships helps to inject fun into your campaigns...
Paris Olympics 2024: PR gold and communications hurdles
The Olympics have captivated audiences through the ages with outstanding sportsmanship, but equally outstanding storytelling and branding. The Paris Olympics 2024 has been no different. The teams have demonstrated the world's best athletic ability, speckled with...
Wrong trousers for the right reasons
The bClear team are wearing their most wacky, wild and wrong trousers for the right reasons: to donate to help raise money for Wallace and Gromit’s Wrong Trousers Day, inspired by Ardman’s Oscar-winning stop-motion film. Wallace and Gromit’s charity, The Grand Appeal,...
Struggling to focus and forgetting things? So is everyone else – and it could be digital amnesia
Digital amnesia is slowly affecting our brains, making us forget things without us even realising. This has been happening long before AI but AI is not making it any better. Can you remember… A phone number of someone you met in the last five years? Road names of...
Bluesky: everything you need to know – including if you should move away from X
In the last month, millions of people have left X (formerly Twitter) and flocked to Bluesky. But who is this new kid on the social media block? What is Bluesky? Bluesky is a microblogging social platform, launched by the former head of Twitter, Jack Dorsey....
Pumpkin Spice Latte: Perfect drink or perfect PR?
Falling leaves, cosy knit jumpers and Pumpkin Spice Lattes (PSL) on the menu: it must be autumn. Starbucks’ pumpkin spice lattes have come of age – they turned 21 this year and they’re not just a drink but a cultural phenomenon. You can’t turn a corner or scroll...
This blog was written by AI – so who does it belong to? (with a little help from a human editor)
As you read this blog, you might be asking yourself a fascinating question: Who really owns it? Is it the company publishing the blog? The person inputting prompts into an AI tool? Or does it belong to the AI itself? The truth is, this blog was written by AI, but not...
The difference between press releases and articles and why BOTH are needed in your PR plan
A key part of any good PR or comms strategy is impactful written content and editorial. This includes press releases and feature articles which both play an important role in enabling firms to share information. However, it’s important to know the difference between...
How to handle a PR crisis – before, during and after
Businesses, individuals and reportedly even the stock exchange, are still reeling from the aftermath of the global Microsoft systems’ outage last week (Friday 19th July 2024). Somewhat ironically, human error at cybersecurity firm CrowdStrike was responsible for the...
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Whether you’ve got an urgent need for effective PR for your business, or just want to find out more about how we work, we’re always happy to chat.